who are the stakeholders of easyjet who are the stakeholders of easyjet

More than 29 million passengers carried by the largest airline company EasyJet in the UK. 2 Brief history of KLM 3 Analytical cookies are used to understand how visitors interact with the website. Click on the link below to read more.--> We have a clear focus on building strong relationships with customers to create more sustainable, long-term revenues leveraging quality, innovation and digital. [63], In February 2011, the airline painted eight of its aircraft with a lightweight, thin "revolutionary nano technology coating" polymer. This cookie is set by GDPR Cookie Consent plugin. Influences the aims and objectives of Tesco as they have a large say in the company so, Premium Britain is isolated on geographical conditions across the sea with other countries in the European continents so the aircraft is the most convenient mode of transportation. Strategic management, Stakeholders Introduction [22], In December 1997, one of EasyJet's design and advertising agencies suggested to Stelios Haji-Ioannou that he should consider trialling a website for direct bookings. An aerial view of SEN. 3.5.2 Boarding the plane 10 A stakeholder is someone who holds and interest in the company. Future expansion 12 [28], Originally, much like Southwest, EasyJet did not allocate seats passengers took any available seats, with the option to pay for "Speedy Boarding", which allowed them to be first onto the aircraft. Branding 11 However their expectations are plenty. This principle became a cornerstone of EasyJet's operations. [16] They later closed three of their bases. They contracted to buy 12 brand new 737s from Boeing in 1997. Simple & Easy EasyJet Titles. The cookie is used to store the user consent for the cookies in the category "Other. [22] The specific color that EasyJet uses closely resembles that of the telecommunications corporation Orange and was a subject of dispute between the two companies in 2004 when easyGroup launched a mobile phone subsidiary, easyMobile. 5. I/ Easy Jet : General Overview ", "EasyJet paint job makes fuel bills less of a drag", "EasyJet looks to AI to cut delays and deliver its bacon butties", "easyjet will launch first electric plane in 2019", "EasyJet makes progress with electric aircraft plan", "EasyJet to offset carbon emissions from all its flights", "Sustainable flights, easyJet and Airbus work on zero-emission aircraft | SmartGreen Post | news from the environment", "EasyJet urges new tax to replace air passenger duty as part of green push", "EasyJet ads criticised over green claims", "EasyJet discriminatory wheelchair policy", "EasyJet accused of discriminating against disabled passengers", "EasyJet loses disability discrimination case in France", "French court fines easyJet over refusal to let disabled passenger board", "EasyJet threatens not to let passenger board after he criticises airline on Twitter", "Passenger sues easyJet after crew told her to move seats to satisfy ultra-Orthodox Jews", "EasyJet Europe nimmt Betrieb mit sterreichischem AOC und Betreiberbewilligung auf", "EasyJet confirmed as UK airline, despite EU ownership", "Transaero Airlines and EasyJet Sign Commercial Agreement Press Statement", "Transaero to Cease Operations October 26", "EasyJet to Halt Moscow Flights on Slumping Demand", "easyJet (Group) Fleet Details and History", "Pictures: EasyJet's first A321neo makes Farnborough debut", "Snub for Boeing as Airbus lands EasyJet deal", "EasyJet's losses widen on sterling weakness", "easyJet takes delivery of first A321neo", "EasyJet orders 12 more Airbus A320neo aircraft", "easyJet confirms order for a further 56 A320neo Family aircraft | Airbus", "easyJet Firms Order For 56 Airbus A320neo And Upsizes 18 To A321neo", "Q&A with easyGroup's Stelios Haji-Iaonnou", "EasyJet wins reservation system copyright case", "EasyJet Boosts Order For Airbus A319s By 52 Aircraft", "EasyJet launches EasyJetHotels with Hotelopia as its new exclusive accommodation partner", "The death of traditional, inflexible package holidays EasyJetHolidays gives total flexibility of hotel and low-cost flight combinations", "Financial Protection for package holidays booked with EasyJet", "EasyJet relaunches package holiday business", https://en.wikipedia.org/w/index.php?title=EasyJet&oldid=1141591126, Older aircraft are to be retired and replaced by A320neos, In the Airbus Cabin Flex (ACF) configuration, Both aircraft (G-BECG/G-BECH) were transferred to, This page was last edited on 25 February 2023, at 20:51. [82] In July 2017, EasyJet announced that it has applied for, and was subsequently granted by the Ministry of Transport, an Austrian Air Operator Certificate (AOC) and operating permit, thereby establishing EasyJet Europe. Management Mainstream airports (mostly): One of the main complaints I have about budget airlines in Europe is often they fly out of the most random little airports that are actually miles and miles away from the actual city they claim to be in (e.g. The easyJet Marketing Channels TV Advertising conveys a message that easyJet is the consumers friend and raises brand awareness. It has reinforced its position in short-haul travel aviation increasing its market share from 6.5% to 7.6%. ACKNOWLEDGEMENT vi They have the interests in the activities of an organization and can be divided into internal and external stakeholders. Marketing Technological impacts 8 Southwest Airlines He threatened to call a general meeting to remove a director every three weeks unless subsequent action was taken. Airline [24] However, in April 2006, the threat of takeover receded as FL sold its stake for 325million, securing a profit of 140m on its investment. With number 1 and 2 market share positions in key airports across Europe this year EasyJet have been voted one, Premium The two strategic choices offered include 1) expanding into new market segments and 2) modernization of brand image. Executive Summary 1 Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor. Brand management, Despite an increase in operating costs in 2010 Easyjet has achieved a remarkable performance compare to 2009. Originally . Accra, March 4, GNA - The KLM Group, Delta Air Lines, Corendon, easyJet and TUI are joining forces to take summary proceedings against the Dutch government in a bid to keep the Netherlands connected to the rest of the world via Schiphol Airport. Employment To effect and to offer a consistent and reliable product and fares appealing to lesuire and business markets on a range of European routes. This gave the airline some time to evaluate the feasibility of operating these larger aircraft. Airline In terms of cost leadership, easyJet takes the second position after Ryan. The key points of this business model are high aircraft utilisation, quick turnaround times, charging for extras (such as priority boarding, holding baggage, and food) and keeping operating costs low. [99] The then-CEO of EasyJet, Carolyn McCall, stated of the change: "bigger planes would help EasyJet increase capacity in slot-constrained airports at peak times, such as Geneva, Amsterdam and London Gatwick". While various amounts held determine their actual control of the business, Premium This report will consist of an analysis of EasyJet's macro and micro marketing environment. 3.7.1 Management 11 This company bases its competitive strategy in cost leadership approach (supply same service at lower cost) and is double the size of easyJet in terms of profit. She added that the A321neos would help to cut costs by 9 per cent. In addition, Marketing Analysis of easyJet DON SULL London Business School and Commentators Constantinos Markides Walter Kuemmerle Luis Cabral. The company offer a number of services from package holidays to car hires bookable via the easyjet.com website the 3rd most searched for airline on a global scale (Google Analytics). Easyjet stakeholders.Then evaluate the other options which will bring to the fray better returns. 3.5.1 Check-in 9 2.6.2 Legal factors that influence Easyjet Plc. Weaknesses. With Nike being a huge, Premium folder_openmexicali east border crossing References: list Since its launch the site had taken more than 800000 bookings by March 2000. These are stakeholders who are directly affected by a project, such as employees. Best Essays. Better Essays. Our strategy has three pillars: tackling our carbon emissions; stimulating carbon innovation; and going beyond carbon. [22], EasyJet's aircraft cabins are configured in a single class, high density layout. Political factors reflect the political stability of the region where Easyjet is operating. Stakeholders can affect or be affected by the organizations actions objectives and policies. They successfully bought 40% of Swiss charter operation Tea Basel AG in 1998. [17], EasyJet has its roots in the business activity of Greek-Cypriot Stelios Haji-Ioannou, who reportedly gained an interest in the aviation business after being approached as a potential investor in Virgin Atlantic's Greek franchisee. First choice brand and increasing customer loyalty. The new airline is headquartered in Vienna and will allow EasyJet to continue operating flights across and within European countries after the UK leaves the EU. Southwest Airlines. Start a SWOT and Porter's 5 Forces Analysis for the company; Make a list of the issues/problems you face. [22] In October 2004, the FL Group, owner of the airlines Icelandair and Sterling, purchased an 8.4% stake in the airline. easyJet's Strengths. Primary or secondary. 3.3 Promotion 7 The company has clearly identiable operational and marketing, Premium Direct or indirect. Easyjet has benefits from low price just . It covers the main destinations of Europe offering around 27 different countries and main cities in, Premium This Case Study details the rapid growth of easyJet which started operations in November 1995 from London's . Undoubtedly one of the key players in this progression was easyJet. The Company operates through two segments: Airline business and Holidays business. EasyJet Plus is an annual subscription product targeted at frequent flyers,[120] both business and leisure. Business Model Analysis Clarity is important so that the mission statement is understood by all relevant stakeholders of Easyjet Plc Company. easyJet. It is more suitable for students and ordinary income people. 3.5 Process 9 Other impacts 10 In spite of the threats and risks associated with airline travel, this company should strive to accomplish its set objectives which will ensure that it thrives even amidst hostile environments (Ballesteros 2007). Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet. Also the product that airlines serve is a somewhat typical service. Since 2012, all passengers are allocated numbered seats before boarding commences, as it was found that this does not slow down boarding times and could earn more revenue than Speedy Boarding. Travel Transport and Logistics The airline operates on a low cost budget, flying more than 15 million people a year and offers services for leisure and business passengers and it flies to 100 top European routes . Airline [18][20] To encourage the company, Luton Airport chose to give EasyJet free use of a 15,000 square feet building for its headquarters, which it named easyLand; its management style typified minimal overhead, such as an early implementation of the paperless office concept. Pricing.In competing against legacy carriers, easyJet's main advantage is its price structure, which sees its average fares somewhere around 50% lower than those of the major carriers on short haul routes and 20% to 40% below those of most other lower cost competitors. Introduction 2008 2007 Change. easyJet is one of the largest airlines in the world, with 308 aircraft, operating 927 routes across 34 countries and 153 airports. [59], In June 2007, EasyJet announced plans for the construction of its airliner, dubbed EcoJet. Afrikaans; ; Asturianu; ; Catal; etina; Cymraeg; Dansk; Deutsch; Eesti; ; Espaol; Euskara; . 3.1.3 Discounts 4 EasyGroup Holdings Ltd (the investment vehicle of the airlines founder, Greek-Cypriot businessman Stelios Haji-Ioannou, and his family) is the largest shareholder with a 15.269% stake (as of September 2021). This has also led to a class-action lawsuit against the company which 10,000 of its customers have apparently joined. It urged travellers to cut out the travel agent. Recognising a vacant niche in the market, Stelios decided to examine the prospects for launching his airline, having secured a commitment of a 5 million ($7.7 million) loan from his father. Equally, EasyJet strives to maintain the same standard of fundamental human rights in respect of its customers and is committed to the responsibility of the equal treatment of all passengers regardless of their personal characteristics or social status. In other words, your project's stakeholders are the . [80], On 27 August 2020, the airline was sued by a woman over discriminatory concerns. Stakeholder theory. WJEC Level 3 Applied Certificate and Diploma Criminology C.A. (Coauthor(s): Premium The Airlines industry is quite highly sensitive to the environmental factors and is profoundly affected by the changes in the political social or the economic environment. Stakeholder analysis, Stakeholder Relationships [65], On 27 September 2017, EasyJet announced its partnership with an American start-up company Wright Electric with the purpose of developing and introducing a short-haul 120-seat all-electric airline. easyJet EasyJet plc is listed on the London Stock Exchange and is a constituent of the FTSE 250 Index. Kyoto Protocol EasyJets mission statement: to provide our customers with safe good value point-to-point air services. [124][125], On 6 November 2010, the airline started a venture with Low Cost Travel Group, to offer flights dynamically packaged with Low Cost Travel Group's accommodation through the EasyJet Holidays website. What are various methods available for deploying a Windows application? . EasyJet has increased the amount of modern aircraft to Upon launch, it employed just 70 people; the company is based at London Luton Airport, which was traditionally used only by charter flights. Strategic management The space saved by having smaller galleys allowed for the installation of 156 seats. "Stakeholders of easyjet" Essays and Research Papers. Stelios and his family members are the highest stakeholders in EasyJet and own about 34% of shares, which are calculated worth 6.8bn as of 2015 . A2 US Government and Politics A.J. Below are the introduction, body and conclusion parts of this essay. L) would need to merge or be taken over as the industry consolidates in the wake of the COVID-19 pandemic. Provide an explanation for each stakeholder position and identify the potential strategic implications. It works by reducing the build-up of debris and reduces drag across the surface of the aircraft, thus reducing the fuel bill. Identifying all of a firms stakeholders can be a daunting task. Airlines which fail to comply with strict, Premium For example, a stakeholder can be the owner or even the shareholder. Development and justification of an Easy Jet strategy map. Tesco are a one of the largest retailer stores in the world. Britain is isolated on geographical conditions across the sea with other countries in the European continents so the aircraft is the most convenient mode of transportation. [63] The propulsion system is said to comprise a series of eight electrically driven ducted fans that are buried in the wings, which are powered by numerous battery packs distributed underneath the cabin floor; it is claimed to possess a range of roughly 335 miles, suitable for about one-fifth of EasyJet's current city routes, and facilitate zero-emission flights, as well as being 50% quieter and 10% less expensive to operate than conventional jet airliners. Strategic management, EASYJET Internal stakeholders are people who are on the inside of the business that already serve the organisation these include staff managers board members etc. The aim of this business is to provide and develop products for athletes of every ability and to make sure their products help athletes reach their potential. Haji-Ioannou's reply was: "The Internet is for nerds, it will never make money for my business!" There are political factors like liberalization, Premium Popular books for Law and Public Services . Its strategy of success entails focusing on the economical strategy. and Who are EasyJet stakeholders? US Airways. Within a year, over 50% of bookings were made using the website; by April 2004, the figure had reportedly jumped to 98%. McDonalds PLC is one of the largest fast food chains in the world with 32000 outlets in 117 countries. Henderson, L. Neasham . Letter to shareholders from the Chairman of easyJet plc. Project management, Steps in Identifying Stakeholders EasyJet was founded by Haji-Loannou in 1994. [7] EasyJet plc is listed on the London Stock Exchange and is a constituent of the FTSE 250 Index. [111] Internet bookings were priced cheaper than booking by telephone to reflect the reduced call centre costs; as a further means of encouraging the use of the website, aircraft were repainted with the web address. (Jones 2007) In 1996 they replaced the leased aircraft by purchasing four second-hand aircraft. Answer (1 of 4): A number of these stakeholders can be Identified. The first "upstream" category includes everyone who must contribute to or approve the activities required to design, build, and bring the product to market. See Answer. [18] Despite commercial pressure from the emergent no-frills sector, traditional airlines have been unable to directly adopt similar practices to EasyJet due to vigorous protection of existing employee privileges by unions. Avianca, the characteristics of this category of product. 1. [79], In September 2013, a passenger who sent a tweet complaining about the airline after his flight was delayed said he was initially told he would not be allowed to board the aircraft because of the posting. [20], In April 1996, the first wholly owned aircraft was delivered to EasyJet, enabling the company's first international route, to Amsterdam, which was operated in direct competition with rival airlines British Airways (BA) and Dutch flag carrier KLM. They also offer other advantages to business passengers as for example: boarding the plane among the first, going through fast-track . [85], EasyJet serves 136 destinations (as of February 2019). The company was founded by . 3.4 Place 8 [95], EasyJet plc. Easyjet also managed to lower its underlying pre-tax loss increasing its cash-flow by million to million There is two different types of stake holders these are internal and external. Lecture : Pricing and Costing However, its operating profit has decreasing which may influence take more loans from financial institutions. Stock market Working in partnership with other stakeholders across the broader Commercial team and other departments to bring together a more holistic approach to Trading and Revenue Management. Easyjet was founded in 1995 by Sir Stelious Haji-Ioannou, it's a private limited company owned by Easy Group and it's also listed on the London Stock Exchange. [93] Citing diminishing demand on the route, EasyJet ceased all flights to Moscow in March 2016. Business model, brand and the way the brand owner defines what the brand stands for overlap as much as possible. [50], Initially, EasyJet's employment strategy was to maintain control with minimal union involvement. Stakeholder analysis Low-cost carrier II/ Comparison, Premium At the time of the announcement, it was stated that the first flight was scheduled to occur sometime during 2015. THREATS Stakeholder Stakeholder Engagement Given that the Company's principal activity is to operate an AOC and provide seat capacity to a fellow easyJet Group subsidiary and is part of the easyJet Group, to ensure an efficient and more effective approach much of the Company's stakeholder engagement takes place at a Group level. EasyJet under fire as flight chaos exposes carrier's operating model. CSR, credibility, employees' rights and legitimacy during a crisis: a critical analysis of British Airways, WizAir and EasyJet cases - Author: Rasha Kassem, Aly Salama, Chanaka N. Ganepola . [15], On 30 March 2020, EasyJet temporarily grounded its entire fleet of planes due to the COVID-19 pandemic. This website uses cookies to improve your experience while you navigate through the website. It is more suitable for students and ordinary income people. Nowadays aviation is a big, Premium Management The organization can be of any kind meant to realize certain goals by the society. 1st Business: Nike EasyJet shareholders put it on the red list on Thursday morning after the airline announced it had landed itself a post-pandemic war chest, with a plan to raise 1.2bn in a rights issue.This knocked a tenth off its share price on Thursday morning. Competitors and competitive advantage 11 Easyjet is one of the FTSE250 companies and 3rd largest airlines ranked among 10 IATA listed airlines in terms of passengers carried [Ref.11, 12, FTSE, IATA (2010)]. EasyJets Business Model Analysis [52] In November 2020, EasyJet announced that, due to the pandemic and the lockdowns in many countries, it would scale back its reduced flying schedule to no more than 20 percent of capacity. Organization, Stakeholders Low-cost carrier 2.6.2.1 Employee protection laws (discrimination and health and safety) Easyjet Plc. Johan Lundgren. All three of the hub's main airlines Wizz Air, Ryanair and easyJet also scrapped flights in and out of the . The series, while not always portraying the airline in a positive light, did much to promote it during this time. Low-cost carrier Collect and evaluate economic factors which might influence EasyJet general business environment. easyJet holidays was . You'll get a detailed solution from a subject matter expert that helps you learn core concepts. Stakeholders of easyjet Free Essays 2022-11-05. March 3, 2023. But stakeholders can also be employees, bondholders, customers, suppliers and vendors. [51], Since the start of the COVID-19 pandemic until August 2020, EasyJet raised over 2.4 billion in new finance. With the demand on transportation and advancements on technologies airline industry became one of the fastest developing industries on the world. Germany This gives a load factor of 92.6%. Premium In the early 2000s McDonalds saw for the first, Premium